Monday, April 30, 2007

Enterprise 2.0 definition - are we into fud again?

Software companies and IT market is very creative and the Office Jotter blog opens up a good discussion about this. I have been in the Business Intelligence market the past 20 years and nothing has changed; we have has named things slightly differently. I am sure that in the end of the day, we will find a way to see the real players from the "me too" vendors that have not much to show for. So, where you call it Enterprise 2.0 or something else, vendors are trying to figure out how to sell it to you. I agree that the article from Andrew McAfee is one of the best ways to describe Enterprise 2.0

1 comments:

Michael said...

I think you are right with the meaning that McAfees arcticle gives the right definition and also on of the few professional analysis on this topic (without marketing influences)
Regards
Michael